I've decided on a name. It's a little weird. And I'm sure after I've stared at it and typed it a million times, I will begin to hate it, but right now, I love it. Are you ready? Duh-duduh-DAHHHH
It's Kilderkins.
It sounds cute, but it's actually all about beer. It's an English cask measurement. I think it sort of fits my personality and what I want to do with my knitting. Funny and nice, but with a little edge when you find out what it really means. Woah, is that my personality? Maybe not completely. But it is interesting enough to make me happy.
So, I registered my new name at Twitter as well as gmail and Tumblr. But I won't link to those yet, as I haven't really done much with them, besides register.
Next, to get the ball rolling, I need to do 3 major things.
1. I want to have an inventory of 6 to 10 things when I open the shop, so that it doesn't look empty, or half-assed.
2. I need to take more pictures. Of my knitting, and of things in general.
3. I need to organize my craft supplies.
There are a million other things I have to do, too, such as figure out what I need to worry about tax-wise. For now I will be focusing on those three. ACK. I feel overwhelmed. Wish me luck.
Edit: I also just realized a MOJOR thing I need is a logo. A logo. That seems a little daunting.
Well, it appears that my name, "Above My Head," is taken in almost every possible online site. Twitter, gmail, blogspot, tumblr, wordpress, all taken. I started taking things like "whatsabovemyhead" and "above_my_head" but at what point do I give up and get a new name? And none of the people who have "abovemyhead" at the sites seem to be very serious. On twitter, it's a suspended account. At blogspot, it's a blog where there is one post which is 5 years old. The tumblr one has a post about every day of a quote, or a picture, and is the only one that is kept up.
But, honestly, where does this leave me? If I want to start a business, even if it's a small one, even if I sell, just 1 hat a month, do I want to deal with not having my "name" for any of these services? Will people confuse it? Will people go to abovemyhead.tumblr.com and assume it's me? It depends on just how popular I get, I'm sure. If I have a family member buy a hat once a month, no-one will confuse it. But if people start to read my blog, and if people, by some miracle, buy something from me who don't know me personally, it really could be confusing.
Do I start over? Do I think of another name? Am I sick of the name anyway? I am somewhat sick of "Above My Head". It doesn't really flow, or sound professional. Looking at it bothers me because I know I can't have the gmail or the twitter. I mean, sure, it could annoy me just because of the amount of time I've spent with it, searching it, attempting to "sign up" with it and failing. Would I get sick of any name I choose? Probably.
I have to choose a new name. I have to be really happy with it. I have to own this magical name on at least a few of the major social media sites, or be happy enough with the name to not care. This name has to illustrate me and my brand (oh god) in one or two words, has to be professional, memorable, and funny. Yet, I can't get stuck at this point, pondering for years.
Name, name, name, name.... maybe I should call my craft business "Namey name name". Maybe not. It's definitely something to think about, though.
Everything I read says that the brand is the most important thing. The overall look and feel. The name, the logo, the product, the personality, the story. But as soon as I start thinking about it like that, it gets very cold. I have to get that "brand" in an organic way, or I will never feel like I actually own it. I have to think about who I am, what I am like, and what stuff interests me, and go from there. But those aren't all easy questions.
I like making things with my hands, being with friends and family, socializing, having fun and sharing stories. I am a tom boy at heart, and would much rather play Call Of Duty and drink a beer, then put on sparkle make-up and drink an appletini. I wear jeans and t-shirts. My hair is messy. Being funny, and being around funny people, is essential to my life. (Although, I usually fail at being funny, I try). My style is sort of deconstructed and messy, when it comes to what I create. I like bright colors, but usually in small doses with a larger black or white background.
So, can I take that paragraph and make a brand out of it? Make a brand out of my life? Is it even worthy of a "brand"? I have no clue, but it's a start.
I knit. I knit and crochet, a lot. I've dabbled in other crafts and I have a fondness for needlepoint, collage, painting, and other things I'm mediocre-to-bad at, but for the most part? I knit.
When the idea of starting my own business crept into my head, I wasn't sure if I could do it. And in a lot of ways, I am still very unsure. It is difficult, I am not that good a crafter, no-one will care, let alone buy my stuff, and my number one business fear? I am a terrible blogger.
But.. somehow I think many a "terrible blogger" created a decent blog. So, this is it. This is my quest to start a business, to move Above My Head from in my head, to some computer screens, to Etsy, and eventually to a booth at a craft show.
My plan is to share my ups and downs, my projects, and possibly some of my life in general in this space. I'm sure it will get a little bat-crap crazy at times, but I can't wait any longer to start this thing that gnaws at my head.
I don't have the album, and I don't even particularly love the music... (I do like it) but this video is super cool. Make sure you stick around for the end.
I feel like something is on the verge of happening. I feel like I am right at the threshold of figuring something out. I am just about to learn something big and important. I spend all of this time whine, whine, whining, but there is SOMETHING just around the corner. I can't explain it. It's like you are just about to come off of that ratchety chain thing that hoists you to the top of the first hill of a great roller coaster.
And I have the name of the character for my first book. But I don't know if these two things are related.
Anyway, enough with the pukey, profound stuff. I hate facebook. And in the words of a wise person I know, this is why: People friend you who you haven't spoken to or even seen in over 10 years, then they send you stupid little flower people pictures through a Facebook app, over and over again, and they think this makes you closer friends. Yes, thank you high-school-person-who-I-barely-even-talked-to-when-I-actually-was-in-high-school for the Apple Buddy, the Choco-Hug, the NKOTB sticker, and the invitation to write "25 random things" about myself. Also, if you could take some serious issues, and make them seem like they are just below the Apple Buddy and the Choco-hug in importance, that would be great. I'm not trying to be a party pooper here, I'm just saying.
Also, notice that I still check my facebook 3 times a day.
Today I went to a huge craft show in Hamburg, It was called Christmas in the Country, and my plan was to write a whole review of it. What I thought was cool, what was totally underpriced and awesome, unknown folk artists about to make their break. Instead, an open letter.
To all Western New York Crafters:
1. Do not be afraid of photography. Someone could just as easily buy one of your pieces and copy it. Let people take pictures. Especially if the reason they are taking pictures is to put your business online at no cost to you. Seriously, you should be confident enough in your art that when someone takes a picture of it you can be fairly sure that copying it would be futile. Be confident! I could have certainly taken a picture of the beautiful pottery, yarn jewelry, basket furniture, gourd sculptures, and nails hammered in to wood art pieces, and NEVER dne as well as you people. Don't fear my photos. Many other people, as well as I, want to promote you. We want to see WNY craft build and expand and sell to new markets.
2. Get aquainted with the internet. If I ask you if you have a website, and your answer is "I can't mass market like that," you have missed the boat. Web 2.0 is not about mass marketing. It is the opposite. I'm nat asking you if you can give me 23 pieces of art in 4 days, when I ask you if you have a website. I am asking you if you have a place online to display the beautiful work you do. The website can tell people what shows you will be at. You can actually do commisions for people that live in cyberspace. You can creat a virtual gallery that will display and advertise your work to the world. Do not be afraid of a website. Use it for what you want. Display your stuff, sell your stuff. Love your stuff and others will too. This is not hard. I will do it for you. This was totally not meant as a commercial but if you seriously cannot figure how to get your art on the internet, email me at kelly (at) kellygenet (dot) com and I will gladly be your website goddess. Don't be afraid of what you can do in the wide world of cyberspace. It is just waiting for you.
and I think I'm going to give up. Seriously. It's day 8 and I have yet to come up with anything good. I've almost forgotten to post 2 times now, and the other times are just me rambling. What am I accomplishing here? What is the point? Is the point to make a habit out of writing bad blog posts? Maybe. Maybe that is the point. Today is Saturday. Hmm..
Something for Saturdays.. I gotta come up with this quick, it's 11:36pm.
I can't think of anything. SO how about a list?
Things I love right now:
Crocheting
Charcoal pencils
Rock Band 2
Any kind of decent hand lotion
Madeleine L'Engle books
Mob Wars on Facebook (totally lame, I know)
Capybaras
That flickr search engine thingy where you pick the color. I can't find the link right now.
Sleeping